What is the Beano Brain Coolest Brand in the USA in 2024?

Retaining the #1 position in the US as the kids’ favorite brand for the second year in a row:

 YouTube is the Celest Brand 2024 according to the children surveyed.

Since its launch in 2005, YouTube has become the dominant video platform of modern times. Viewers globally are watching more than 1 billion hours on average of YouTube content every day and YouTube Shorts, introduced in 2020, is now averaging over 70 billion daily views. A massive 500 hours of content is uploaded to the platform every minute.

The secret to YouTube’s popularity with kids lies in its breadth and adaptability: there is quite literally something for everyone. YouTube successfully mixes long and shortform content; the latter strengthening and cementing the channel’s position against the onslaught of TikTok.